February 5, 2025, Central Embassy held an official donation ceremony for funds raised through the ‘Snow Troop Adoption’ event at Central Embassy. It was attended by Boonjira Thiramano, General Manager of Central Embassy, who presented a total donation of 300,000 baht to Oranit Bunyaprasit, Board of Directors and Treasurer of WWF Foundation.
The ‘SNOW TROOP ADOPTION’ event featured an interactive art installation featured life-sized, wobbling snowmen creatively crafted by the renowned Italian artist, designer, and animator Lucas Zanotto as part of the “Central Embassy Let’s Celebrate 2025: Very Warm Wishes” celebration, which officially kicked off on November 13, 2024. The grand opening event was honored by Metawin Opas-iamkajorn as the Friend of Central Embassy and Metas Opas-iamkajorn, along with a mini concert by Violette Wautier, who joined to spread joy and create lasting memories.
The atmosphere at the ‘Snow Troop Adoption’ event at OPEN HOUSE on level 6 in the Festive Green Land zone was filled with joy and delight. Attendees experienced the charm and liveliness of a delightful army of wobbling snowmen and captured special memories up close. The event also offered an opportunity for attendees to donate and receive an adorable wobbling snowman to take home, spreading happiness and contributing to sustainable environmental conservation. WWF Foundation also set up a booth to promote and sell souvenirs to raise awareness of their mission and activities.
This event not only brought smiles and memorable experiences to visitors but also raised awareness of the importance of sustainable environmental conservation. All proceeds, after expenses, were donated to WWF Foundation. Additionally, a portion of the proceeds from the sale of eco-friendly products by the brand Qualy at the Green Land X’MAS Market has also contributed to this fundraising effort, further supporting efforts to protect the planet. This marks another significant step in fostering collaboration to create positive contributions to society and the environment.
